• SHOP
  • SITES
  • NEWSLETTER
  • CEO HACKS
  • GLOBAL SEARCH
  • WEB SUPPORT
  • CONTACT
Hearpreneur
  • Inspiration
    Monday Motivation: WHEN LIFE BREAKS YOU

    Monday Motivation: Discipline Yourself – BEST Motivational Video (ft. Eric Thomas)

    Monday Motivation: WHEN LIFE BREAKS YOU

    Monday Motivation: When All Is Lost, You Have Everything To Win

    17 Entrepreneurs and Business Owners Reveal Their Favorite Business Leader

    17 Entrepreneurs and Business Owners Reveal Their Favorite Business Leader

    Monday Motivation: WHEN LIFE BREAKS YOU

    Monday Motivation: BEAST MODE – Motivational Speech

    Monday Motivation: WHEN LIFE BREAKS YOU

    Monday Motivation: Nothing Changes If Nothing Changes

    Monday Motivation: WHEN LIFE BREAKS YOU

    Monday Motivation: Your Belief-System is Everything

    Monday Motivation: WHEN LIFE BREAKS YOU

    Monday Motivation: The Beast Attitude

    16 Entrepreneurs Share Advice That’s The Complete Opposite of What They Learned Before Starting Their Venture

    16 Entrepreneurs Share Advice That’s The Complete Opposite of What They Learned Before Starting Their Venture

    Monday Motivation: WHEN LIFE BREAKS YOU

    Monday Motivation: NO MORE EXCUSES, YOU EITHER WANT IT OR YOU DON’T

  • Storytelling
    30 Entrepreneurs Explain What They Love About Being an Entrepreneur

    29 Entrepreneurs Explain What They Love About Being an Entrepreneur

    17 Entrepreneurs Describe Their Morning Routine

    17 Entrepreneurs Describe Their Morning Routine

    9 Entrepreneurs Share How They Use TikTok for Their Business

    9 Entrepreneurs Share How They Use TikTok for Their Business

    28 Entrepreneurs Reveal How They Came Up With Their Business Name

    28 Entrepreneurs Reveal How They Came Up With Their Business Name

    29 Entrepreneurs Reveal How They Came Up With Their Business Name

    29 Entrepreneurs Reveal How They Came Up With Their Business Name

    30 Entrepreneurs Explain What They Love About Being an Entrepreneur

    30 Entrepreneurs Explain What They Love About Being an Entrepreneur

    21 Entrepreneurs Share How They’re Incorporating Corporate Service Responsibility (CSR) In Their Businesses

    21 Entrepreneurs Share How They’re Incorporating Corporate Service Responsibility (CSR) In Their Businesses

    26 Entrepreneurs Explain What They Love About Being an Entrepreneur

    26 Entrepreneurs Explain What They Love About Being an Entrepreneur

    30 Entrepreneurs Reveal the Pivots They are Making in Their Business in 2023

    30 Entrepreneurs Reveal the Pivots They are Making in Their Business in 2023

  • Entrepreneur
    21 Entrepreneurs Share Views on Whether Leaders are Born or Made

    21 Entrepreneurs Share Views on Whether Leaders are Born or Made

    18 Entrepreneurs Reveal How They Came Up With Their Business Name

    18 Entrepreneurs Reveal How They Came Up With Their Business Name

    16 Entrepreneurs Share Advice That’s The Complete Opposite of What They Learned Before Starting Their Venture

    16 Entrepreneurs Share Advice That’s The Complete Opposite of What They Learned Before Starting Their Venture

    15 Entrepreneurs Share How They Continue to Learn and Sharpen The Saw

    15 Entrepreneurs Share How They Continue to Learn and Sharpen The Saw

    10 Entrepreneurs Reveal The Economic Outlook of Their Industry

    10 Entrepreneurs Reveal The Economic Outlook of Their Industry

    18 Entrepreneurs Reveal How They Deal With Economic Uncertainty

    18 Entrepreneurs Reveal How They Deal With Economic Uncertainty

    30 Entrepreneurs Explain the 2023 Trends They See in Their Industry

    30 Entrepreneurs Explain the 2023 Trends They See in Their Industry

    30 Entrepreneurs Discuss Whether or Not Business Success is Overrated

    30 Entrepreneurs Discuss Whether or Not Business Success is Overrated

    28 Entrepreneurs Reveal The Entrepreneurs They Consider to be Successful

    28 Entrepreneurs Reveal The Entrepreneurs They Consider to be Successful

  • Ideas
    18 Entrepreneurs Reveal How They Came Up With Their Business Name

    18 Entrepreneurs Reveal How They Came Up With Their Business Name

    15 Entrepreneurs Share their “Secret Sauce” aka USP that Sets their Companies Apart

    15 Entrepreneurs Share their “Secret Sauce” aka USP that Sets their Companies Apart

    9 Entrepreneurs Share Innovative Ways They Are Marketing Their Business

    9 Entrepreneurs Share Innovative Ways They Are Marketing Their Business

    9 Entrepreneurs Share How They Use TikTok for Their Business

    9 Entrepreneurs Share How They Use TikTok for Their Business

    18 Entrepreneurs Reveal How They Deal With Economic Uncertainty

    18 Entrepreneurs Reveal How They Deal With Economic Uncertainty

    30 Entrepreneurs Answer What has Been Their Favorite Technology Innovation

    30 Entrepreneurs Answer What has Been Their Favorite Technology Innovation

    30 Entrepreneurs Share Their Takeaways From 2022

    30 Entrepreneurs Share Their Takeaways From 2022

    30 Entrepreneurs Reveal the Companies They are Starting in 2023

    30 Entrepreneurs Reveal the Companies They are Starting in 2023

    30 Entrepreneurs Share Their One Prediction for Business in 2023

    30 Entrepreneurs Share Their One Prediction for Business in 2023

  • Posts
  • MORE
    • START
    • FAQ
    • NEWSLETTER
    • HACKS
    • ABOUT
    • SITES
    • GUEST POSTS
    • WEBSITE SUPPORT SERVICES
  • Community
    • FREE CBNation Buzz Newsletter
    • Premium CEO Hack Buzz Newsletter
No Result
View All Result
Hearpreneur
  • Inspiration
    Monday Motivation: WHEN LIFE BREAKS YOU

    Monday Motivation: Discipline Yourself – BEST Motivational Video (ft. Eric Thomas)

    Monday Motivation: WHEN LIFE BREAKS YOU

    Monday Motivation: When All Is Lost, You Have Everything To Win

    17 Entrepreneurs and Business Owners Reveal Their Favorite Business Leader

    17 Entrepreneurs and Business Owners Reveal Their Favorite Business Leader

    Monday Motivation: WHEN LIFE BREAKS YOU

    Monday Motivation: BEAST MODE – Motivational Speech

    Monday Motivation: WHEN LIFE BREAKS YOU

    Monday Motivation: Nothing Changes If Nothing Changes

    Monday Motivation: WHEN LIFE BREAKS YOU

    Monday Motivation: Your Belief-System is Everything

    Monday Motivation: WHEN LIFE BREAKS YOU

    Monday Motivation: The Beast Attitude

    16 Entrepreneurs Share Advice That’s The Complete Opposite of What They Learned Before Starting Their Venture

    16 Entrepreneurs Share Advice That’s The Complete Opposite of What They Learned Before Starting Their Venture

    Monday Motivation: WHEN LIFE BREAKS YOU

    Monday Motivation: NO MORE EXCUSES, YOU EITHER WANT IT OR YOU DON’T

  • Storytelling
    30 Entrepreneurs Explain What They Love About Being an Entrepreneur

    29 Entrepreneurs Explain What They Love About Being an Entrepreneur

    17 Entrepreneurs Describe Their Morning Routine

    17 Entrepreneurs Describe Their Morning Routine

    9 Entrepreneurs Share How They Use TikTok for Their Business

    9 Entrepreneurs Share How They Use TikTok for Their Business

    28 Entrepreneurs Reveal How They Came Up With Their Business Name

    28 Entrepreneurs Reveal How They Came Up With Their Business Name

    29 Entrepreneurs Reveal How They Came Up With Their Business Name

    29 Entrepreneurs Reveal How They Came Up With Their Business Name

    30 Entrepreneurs Explain What They Love About Being an Entrepreneur

    30 Entrepreneurs Explain What They Love About Being an Entrepreneur

    21 Entrepreneurs Share How They’re Incorporating Corporate Service Responsibility (CSR) In Their Businesses

    21 Entrepreneurs Share How They’re Incorporating Corporate Service Responsibility (CSR) In Their Businesses

    26 Entrepreneurs Explain What They Love About Being an Entrepreneur

    26 Entrepreneurs Explain What They Love About Being an Entrepreneur

    30 Entrepreneurs Reveal the Pivots They are Making in Their Business in 2023

    30 Entrepreneurs Reveal the Pivots They are Making in Their Business in 2023

  • Entrepreneur
    21 Entrepreneurs Share Views on Whether Leaders are Born or Made

    21 Entrepreneurs Share Views on Whether Leaders are Born or Made

    18 Entrepreneurs Reveal How They Came Up With Their Business Name

    18 Entrepreneurs Reveal How They Came Up With Their Business Name

    16 Entrepreneurs Share Advice That’s The Complete Opposite of What They Learned Before Starting Their Venture

    16 Entrepreneurs Share Advice That’s The Complete Opposite of What They Learned Before Starting Their Venture

    15 Entrepreneurs Share How They Continue to Learn and Sharpen The Saw

    15 Entrepreneurs Share How They Continue to Learn and Sharpen The Saw

    10 Entrepreneurs Reveal The Economic Outlook of Their Industry

    10 Entrepreneurs Reveal The Economic Outlook of Their Industry

    18 Entrepreneurs Reveal How They Deal With Economic Uncertainty

    18 Entrepreneurs Reveal How They Deal With Economic Uncertainty

    30 Entrepreneurs Explain the 2023 Trends They See in Their Industry

    30 Entrepreneurs Explain the 2023 Trends They See in Their Industry

    30 Entrepreneurs Discuss Whether or Not Business Success is Overrated

    30 Entrepreneurs Discuss Whether or Not Business Success is Overrated

    28 Entrepreneurs Reveal The Entrepreneurs They Consider to be Successful

    28 Entrepreneurs Reveal The Entrepreneurs They Consider to be Successful

  • Ideas
    18 Entrepreneurs Reveal How They Came Up With Their Business Name

    18 Entrepreneurs Reveal How They Came Up With Their Business Name

    15 Entrepreneurs Share their “Secret Sauce” aka USP that Sets their Companies Apart

    15 Entrepreneurs Share their “Secret Sauce” aka USP that Sets their Companies Apart

    9 Entrepreneurs Share Innovative Ways They Are Marketing Their Business

    9 Entrepreneurs Share Innovative Ways They Are Marketing Their Business

    9 Entrepreneurs Share How They Use TikTok for Their Business

    9 Entrepreneurs Share How They Use TikTok for Their Business

    18 Entrepreneurs Reveal How They Deal With Economic Uncertainty

    18 Entrepreneurs Reveal How They Deal With Economic Uncertainty

    30 Entrepreneurs Answer What has Been Their Favorite Technology Innovation

    30 Entrepreneurs Answer What has Been Their Favorite Technology Innovation

    30 Entrepreneurs Share Their Takeaways From 2022

    30 Entrepreneurs Share Their Takeaways From 2022

    30 Entrepreneurs Reveal the Companies They are Starting in 2023

    30 Entrepreneurs Reveal the Companies They are Starting in 2023

    30 Entrepreneurs Share Their One Prediction for Business in 2023

    30 Entrepreneurs Share Their One Prediction for Business in 2023

  • Posts
  • MORE
    • START
    • FAQ
    • NEWSLETTER
    • HACKS
    • ABOUT
    • SITES
    • GUEST POSTS
    • WEBSITE SUPPORT SERVICES
  • Community
    • FREE CBNation Buzz Newsletter
    • Premium CEO Hack Buzz Newsletter
No Result
View All Result
Hearpreneur
No Result
View All Result

CEO of Huddle House Discusses Trends, Branding & The Future of the Franchise

in Leaders, Profiles
Reading Time: 3 mins read
CEO of Huddle House Discusses Trends, Branding & The Future of the Franchise

In business there are always things that come and go and those things are known as trends. However, it is those companies that are able to ignore those trends and stay true to its core mission and vision which results in longevity. One of those companies is Huddle House, which has been in business for over 50 years.

Hearpreneur had the chance to conduct an interview with the CEO of Huddle House Michael Abt to discuss Huddle House, not following trends and starting a franchise.

RelatedPosts

21 Entrepreneurs Share Views on Whether Leaders are Born or Made

17 Entrepreneurs and Business Owners Reveal Their Favorite Business Leader

6 Entrepreneurs Share How Their Organization is Addressing DEIB

What is Huddle House?

Huddle House is an Atlanta-based, full-service family restaurant chain, well-known for serving “Any Meal. Any Time.” in communities around the country. Huddle House offers a wide variety of comfort food items such as country fried steak, stuffed hash browns, creamy grits and heavenly omelets and desserts, such as warm apple crumble pie a la mode. The core values on which Huddle House was founded in 1964 – serving quality food in a warm, friendly environment that brings the community together – remain intact today. Typically open 24-hours, Huddle House serves breakfast, lunch and dinner all day. There are currently 400 Huddle House locations in the U.S. throughout 21 states.

Why doesn't Huddle House “follow trends?”

Brands like Huddle House have a core essence and must stay true to it. For example, if our customers decided they wanted to join the recent healthy/organic foods trend, they wouldn’t come to us for that, even if we did offer those types of foods because that’s not what they expect from us.  Brands have a positioning in the mind of its customers, and our positioning is Southern Comfort food, not organic/health-conscious foods.  Chasing the new fad is trying to be something you’re not.  When brands do this, they start blurring the boundaries of that brand positioning, confusing their customers.  However, we do follow relevant flavor profiles. For example, our new Big Bold Burgers are following the flavor profile trend of ‘better burgers’ with powerful flavors such as chipotle mayonnaise, BBQ, mushroom and swiss. So, our strategy is to provide those items that are appealing to our core customers, not necessarily to satisfy those that are watching what they eat, and to develop new products that fit the overall brand positioning and reflect the personality of our brand.

See also  Founder of Hand-Crafted Eyewear Business Creates Style Legends and Inspires Entrepreneurs

What is your background and how has it helped you being the CEO? 

I’ve spent my life in the restaurant industry – flipping burgers in high school, working at a casual dining restaurant in college, working with a Pizza Hut franchisee and then moving to Atlanta to work for the largest Arby’s franchisee in the system. I worked my way up there with numerous management and executive positions, eventually working for Arby’s corporate as Senior Vice President, charged with oversight of the 1100 Arby’s corporate-owned locations. I took some time off in 2010 and in 2011, Sentinel Capital Partners offered me the opportunity to become the CEO of Huddle House. I started here in October of 2012.

What advice would you give about branding?

Identify a position for your brand. What do you want a brand to be known for among the target audience? Stay true to your brand identity, avoid confusing your loyal customers and communicate that brand identity to potential new customers through marketing and advertising efforts. Make sure your front line team understands what the brand stands for and is capable of delivering the brand’s promised experience.

What do you see as the future of Huddle House?

As for the immediate future, we are putting a strong focus on both national and international growth, with the objective to open 175 restaurants over the next five years.

For people that are thinking about starting their own franchise, what advice would you provide?

Do your homework. Look for a brand that has good unit level economics, is differentiated from other brands, is successful in multiple geographic areas and one that has a management team that is committed to providing franchise partners with the support and resources needed to grow sales and profits! Most importantly, get involved with a business that you are passionate about.

See also  Millennial Entrepreneurs Leverage Appearance on Shark Tank to Grow Socially Conscious Franchise

What are the types of people that you find are successful franchise owners?

There are many characteristics that can contribute to being a successful franchise business owner. Of course they need to be passionate about the business that they are getting into; it can’t be just about the money. They need to be committed to using the standards, systems and procedures that the franchisor provides so they can provide a consistently great experience for the customer. Understanding the P&L and taking the time each month to review the financial performance of the business is really important. I see franchise operators fail because they don’t know the numbers. Finally, be committed to hiring great people. You can’t save your way to prosperity. You need to hire the best people you can afford, train them well and give them the support they need to create a great experience for the customer.

Tags: franchiseHuddle HouseMichael Abttrends
Previous Post

London Jewelry Shop Created Out of Frustration

Next Post

Emmy Award Winning Entrepreneur Finds Success In Sports Journalism

Related Posts

21 Entrepreneurs Share Views on Whether Leaders are Born or Made
Entrepreneur

21 Entrepreneurs Share Views on Whether Leaders are Born or Made

Great leaders are indispensable for business growth and goal achievement within any organization. The discussion often lies in distinguishing between...

17 Entrepreneurs and Business Owners Reveal Their Favorite Business Leader
Icons

17 Entrepreneurs and Business Owners Reveal Their Favorite Business Leader

In the dynamic world of commerce and industry, some individuals stand out as beacons of inspiration and innovation. These extraordinary...

6 Entrepreneurs Share How Their Organization is Addressing DEIB
How To

6 Entrepreneurs Share How Their Organization is Addressing DEIB

In a rapidly evolving world, the success of any organization is intricately woven with its commitment to Diversity, Equity, Inclusion,...

14 Entrepreneurs Reveal How They Create Space to Think, Strategize and Grow Their Organization
How To

14 Entrepreneurs Reveal How They Create Space to Think, Strategize and Grow Their Organization

In the dynamic landscape of organizational development, creating a conducive environment for thoughtful contemplation, strategic planning, and sustainable growth is...

Next Post
Emmy Award Winning Entrepreneur Finds Success In Sports Journalism

Emmy Award Winning Entrepreneur Finds Success In Sports Journalism

23 Entrepreneurs Explain Why They Started Their Businesses

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

I agree to the Terms & Conditions and Privacy Policy.

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Join CBNation Buzz

Name(Required)
Email(Required)

Welcome to CBNation Welcome to CBNation powered by Blue16 Media (Web Design & SEO). We are a B2B brand that is exists to help over 1M business owners succeed. Our philosophy and foundation is based on resources, visibility & connections (Visibility + Resources x Connections = Success). We are focused on being the #1 business resource for CEOs, entrepreneurs and business owners.

We hope you enjoy this site, and please let us know if we can be of any help!

Please note in the sake of transparency our sites do contain affiliate links that pay us a small commission at no extra cost to you. Read our Affiliate Disclaimer.
CBNation Library
CEO Hacks
I AM CEO Volume 3

RSS Our Latest CBNation Content:

  • IAM1873 – Coach Trains People to Think Like High Performers and Modernize Sales Process
  • 10 Entrepreneurs Explain How They Use Their Blog for Business
  • IAM1872 – Fitness Coach Introduces the Anti-Diet Nutritional Program to His Clients
  • IAM1871 – Fintech Founder Helps Entrepreneurs Access Competitive Financing Fast
  • 21 Entrepreneurs Share Views on Whether Leaders are Born or Made
  • IAM1870 – Coach Helps Leaders in Making Sustainable Changes in their Thinking, Behaviors and Actions

Our Sponsors

Subscribe

Join thousands of subscribers & be the first to get new freebies.

Name(Required)
Email(Required)

What is CBNation?

We're like a Global Business Chamber but with content...
LOTS OF IT

CBNation includes a library of blogs, podcasts, videos and more helping CEOs, entrepreneurs and business owners level up

CBNation is a community of niche sites for CEOs, entrepreneurs and business owners through blogs, podcasts and video content. Started in much the same way as most small businesses, CBNation captures the essence of entrepreneurship by allowing entrepreneurs and business owners to have a voice.

CBNation curates content and provides news, information, events and even startup business tips for entrepreneurs, startups and business owners to succeed.

+ Mission: Increasing the success rate of CEOs, entrepreneurs and business owners.

+ Vision: The media of choice for CEOs, entrepreneurs and business owners.

+ Philosophy: We love CEOs, entrepreneurs and business owners and everything we do is driven by that. We highlight, capture and support entrepreneurship and start-ups through our niche blog sites.

Visit CBNation

RSS Our Latest Content:

  • IAM1873 – Coach Trains People to Think Like High Performers and Modernize Sales Process
  • 10 Entrepreneurs Explain How They Use Their Blog for Business
  • IAM1872 – Fitness Coach Introduces the Anti-Diet Nutritional Program to His Clients
  • IAM1871 – Fintech Founder Helps Entrepreneurs Access Competitive Financing Fast
  • 21 Entrepreneurs Share Views on Whether Leaders are Born or Made
  • IAM1870 – Coach Helps Leaders in Making Sustainable Changes in their Thinking, Behaviors and Actions
  • IAM1869 – Law Firm Founding Member Offers High Mission of Service to Clients
  • Monday Motivation: Discipline Yourself – BEST Motivational Video (ft. Eric Thomas)
  • IAM1868 – Author Helps Leaders Achieve Success as Individuals and in Teams
  • Leader Works on Strategic Fundraising Communications

©2023 CBNation | Powered by CEO Blog Nation & Blue16 Media | Terms of Service | Privacy Policy | Affiliate Disclaimer | Website Support Services

No Result
View All Result
  • Inspiration
  • Storytelling
  • Entrepreneur
  • Ideas
  • Posts
  • MORE
    • START
    • FAQ
    • NEWSLETTER
    • HACKS
    • ABOUT
    • SITES
    • GUEST POSTS
    • WEBSITE SUPPORT SERVICES
  • Community
    • FREE CBNation Buzz Newsletter
    • Premium CEO Hack Buzz Newsletter
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Do not sell my personal information.
SettingsAccept
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.
 Share This
 Facebook